Ronan Dunne is the CEO of O2, an operator that has evolved from its roots in the traditional telecoms world to one that is now attempting to make itself ubiquitous in its users' lives, and then ...

O2 is launching a 4m brand advertising campaign focusing on customer experience that it says will set the tone of its marketing for the rest of the year. The campaign, which breaks next week, ...

O2 Media launches first of a new range of products for advertisers to pinpoint target audiences O2 Media today announces the launch of O2 More, a first-of-its-kind scheme in the mobile industry, which ...

Mobile phone with dashboard. Modern user interface for businessman – vector illustration Both companies recognise a problem within the industry. Tom Malleschitz, CMO at Three UK, refers to the current ...

UK operator O2 has acquired the interest held in mobile commerce outfit Weve from its joint venture partners EE and Vodafone. Weve will now operate as a wholly owned subsidiary of O2 UK. Speaking to ...

Both BT and O2 have been given a slap on the wrist for airing misleading advertisements in the UK aired across the course of 2019. While the misleading claims from telcos are starting to be weaned out ...